Writing / 2026

Building a Tech Startup: The Two Metrics That Matter

For B2C, it's retention. For SaaS, it's MRR. The shortest possible primer on what to obsess over when you start building a startup.

Building a Tech Startup: The Two Metrics That Matter
··1 min read

For a B2C product, one of the most important metrics is retention.

For a SaaS product, one of the most important metrics is MRR.

The best way to build experience here is to follow my SaaS launch playbook in the other blog post.

With a consumer app, getting your first $100 to $1000 is going to be much harder. Recognise the audience you are selling to and whether they will actually pay for what you're building and have the pockets to do so.

Go through the popular YC "How to Start a Startup" YouTube playlist.


Cover photo by Luke Chesser on Unsplash.

Harsh Agrawal

Founder of TechKareer. I post most days on X, where 13,000+ people follow along, and on LinkedIn.

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